Channel 4 : The B@IT

Satirical sketch show that looks like real news but pranks those too quick to hit the share button

what we did

Can you milk middle-aged men? Are there designer dogs bred without legs? Did Paul Danan turn The Handmaids Tale into a Panto?
No. No. No. 

Did we make audiences take the bait?
Yes, in droves and all with the help of Channel 4.

If bad news travels fast, fake news travels faster. The B@it is the C4 satirical sketch show that looks like real news but pranks those too quick to hit the share button. The sketches made people laugh, made others furious, but it got them all talking as the debate descended into the comment section.